website conversion optimisation

How to Optimise Your Website to Increase Conversion

Website Conversion is the single most important success component for your website and it simply means getting your visitor to take a certain action on your site that supports your business goals. Conversions can mean many things and should be part of your website KPI’s (Key Performance Indicators) to help you determine how your site is performing.

Conversion optimisation is becoming more important as we see PPC (Pay Per Click) and SEO’s prices increasing over the years due to higher competition in the digital space. So let’s have a look at ways to increase your website conversions to make more of the current traffic you have.

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things to consider for a successful online store

7 Essential Components of a Successful Ecommerce Site

So, you’re ready to take your business to the next level and launch your online shop. Great! But have you thought about what your ecommerce site requires to really turn profits? An online shop is more than just good product pictures and a checkout function, you also have to think about the experience you’re giving your customers. Online shopping is a competitive space, so what does it take to build a great online store? Here are some essential must haves to make your shop a success.

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WordPress-4.0

All Your Need To Know About WordPress 4.0

 

Last week WordPress 4.0 “Benny” went live, giving an even richer experience for managing web content to millions of businesses, bloggers and administrators all over the world.

Version 4.0  named “Benny” to honour jazz musician Benny Goodman is now available for all sites running WordPress. All the good folks at WordPress have been working hard to make this version more user friendly with a real focus on content and media. So you can see why it powers over 60% of the content managed websites in the western world.

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design brief

How to Write a Killer Web Design Brief

Are you looking to embark on a web design project? Make sure you nail the design brief upfront, and cover off any important design requirements before the designer starts work.

A web design brief is a document that guides the entire web design process. It should be as comprehensive and detailed as possible, and serve as a common point of reference for all parties involved.

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Web Design Redesign

Planning a Website Redesign? Pros and Cons to Be Aware Of

Like any good investment, your website needs to be proactively managed. It’s not just about keeping the content up to date, but it is also about bringing the technology and design up to date to meet the needs of your business and your customers.

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