Web Design Solutions

Why Design is also About Solving Business Problems

We love designing. It’s true, we love spending hours in front of Photoshop, and nights coding to our heart’s content. But design to us isn’t just about making things look & work great, it’s about finding a way to solve problems.

As designers our job is to ask questions, to uncover the hidden issues that prevent companies and organisations from reaching their full potential. So when we meet with clients to discuss a new project, we’re not just looking for a list of requirements or features, what we’re really looking for are their challenges, their achilles heel. We want to know why things aren’t working, and what is preventing these organisations from utilising the power of being online.

Good designers want to know what the roadblocks to potential are, so we can reach ours, which is to design solutions. This is where we can do our best work.

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digital health checklist

Let’s Get Digital – 7 steps to digital health for your business

As the new year starts, with it comes fresh energy so it’s a good time to focus on how your business is performing online.  But where do you start? Here we’ve shared our checklist that we use to guide our own digital health.  Use it to see where your digital challenges are and guide your goals for the coming year.

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website conversion optimisation

How to Optimise Your Website to Increase Conversion

Website Conversion is the single most important success component for your website and it simply means getting your visitor to take a certain action on your site that supports your business goals. Conversions can mean many things and should be part of your website KPI’s (Key Performance Indicators) to help you determine how your site is performing.

Conversion optimisation is becoming more important as we see PPC (Pay Per Click) and SEO’s prices increasing over the years due to higher competition in the digital space. So let’s have a look at ways to increase your website conversions to make more of the current traffic you have.

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things to consider for a successful online store

7 Essential Components of a Successful Ecommerce Site

So, you’re ready to take your business to the next level and launch your online shop. Great! But have you thought about what your ecommerce site requires to really turn profits? An online shop is more than just good product pictures and a checkout function, you also have to think about the experience you’re giving your customers. Online shopping is a competitive space, so what does it take to build a great online store? Here are some essential must haves to make your shop a success.

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WordPress-4.0

All Your Need To Know About WordPress 4.0

 

Last week WordPress 4.0 “Benny” went live, giving an even richer experience for managing web content to millions of businesses, bloggers and administrators all over the world.

Version 4.0  named “Benny” to honour jazz musician Benny Goodman is now available for all sites running WordPress. All the good folks at WordPress have been working hard to make this version more user friendly with a real focus on content and media. So you can see why it powers over 60% of the content managed websites in the western world.

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